SEO Software
This category includes tools that help optimize website content and track site performance in search engine results pages (SERP).
Web Analytics Software
This category of tools helps website owners and marketers understand how visitors interact with their site. Data interpretation features vary by software, but can include information such as time on site, pages per visit, and bounce rate.
Social Media Management Software
This category of software helps users schedule and publish content to social media accounts, as well as measure the performance of social media campaigns.
Content Management Software
This category includes a wide range of tools that help users create, manage, and publish content. Features can vary widely, but may include tasks such as content creation, editing, and approvals.
Website Builder Software
This category includes tools that allow users to create and customize a website without coding or design experience.
Ecommerce Software
This category of software helps businesses build and manage an online store. Key features can include product management, order processing, and shopping cart integration.
Email Marketing Software
This category includes tools that help businesses create and send newsletters, promo emails, and other mass communications. Key features can include email list management, campaign creation and tracking, and automated email sequences.
Lead Generation Software
This category includes tools that help businesses generate leads from website visitors. Features can include pop-up forms, lead capture forms, and email list integration.
Project Management Software
This category includes tools that help teams plan, track, and collaborate on projects. Key features can include task management, file sharing, and progress tracking.
Customer Relationship Management (CRM) Software
This category includes software that helps businesses manage their customer data. Key features can include contact management, sales pipeline tracking, and automated workflows.